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Content is King - you've read and heard that many times before but what does it really mean for your online sales? Content doesn't mean lifeless words that exist only on your blog or in an article. It should inform, entertain, connect and persuade visitors to delve deeper into your copy and take a desired action (sign up, click or buy).
Since the creation of human kind, he has been looking for ways to entertain himself. Right from the cave years till today, we are constantly searching for means to delight ourselves. Our ancestors who lived in the caves and used animal skin barely to cover their bodies, entertained themselves by hunting and painting on the cave walls.