Monday, September 8, 2008

Suitable products depending on needs

Some readers argued that certain products are not inherently bad. They are suitable for certain people, according to their needs. This is only partly true.

Here are my points:

> A product is bad, if it is designed to "cheat" people. This type of product has high charges that are hidden from the consumer.

> These products are "pushed" by agents or marketeers, who mislead the consumer through their "marketing techniques".

Most life insurance "savings" products and structured financial products fall in this category.

The good products are those that do not need to be marketed. They are bought by the consumer, usually over the counter. They include:

> bank deposits
> government bonds
> low cost unit trust
> term insurance products